Tuesday, January 06, 2009
Upgrading my backlist

MARS HILL AUDIO MP3 Audio Products
Carefully Answered Questions

I've been subscribing on cassette for years. If I buy an MP3 subscription, will I be entitled to download MP3 copies of all the issues I now have on cassette?

Yes and no. We plan on making many (but not all) of our back issues available in this new format. (So far, we're only back to volume 76.) But we will not be able to give these away. If you had bought the first four seasons of The Simpsons on VHS, and then purchased subsequent seasons on DVD, it's unlikely that you'd get free DVDs of the earlier programs. MP3 files do have distribution costs associated with them, including paying computer programmers to maintain our server, server rental costs, and bandwidth costs. We are considering a program to sell back issues of MP3 files at a reduced rate to subscribers who have already purchased specific cassettes or CDs, and will inform our customers when this becomes available. For now, we're only selling back issues at a standard rate to all.

Please note that we are also planning on repackaging a lot of our old material into new topically grouped MP3 Anthologies. So, for example, we might take from our earlier issues six pieces on the visual arts or seven pieces on technology and put them into a single new product. We think this will actually be more attractive to listeners, since many listeners who want new copies of back issues want them because of specific interviews they remember. As they become available, we'll announce those new Anthologies in Addenda and on our website.

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